Privacy Policy

This privacy policy for Labman Automation Ltd. (doing business as Labman) (‘we’, ‘us’, or ‘our’), describes how and why we might collect, store, use, and/or share (‘process’) your information when you use our services (‘Services’), such as when you:

Visit our website at https://www.labmanautomation.com, or any website of ours that links to this privacy policy.
Engage with us in other related ways, including any sales, marketing, or events.

Questions or concerns?

Reading this privacy policy will help you understand your privacy rights and choices. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at [email protected]

Summary of key points

This summary provides key points from our privacy policy.

What personal information do we process?
When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use.

Do we process any sensitive personal information?
We do not process sensitive personal information.

Do we receive any information from third parties?
We do not receive any information from third parties.

How do we process your information?
We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent. We process your information only when we have a valid legal reason to do so.

In what situations and with which parties do we share personal information?
We may share information in specific situations and with specific third parties.

How do we keep your information safe?
We have organisational and technical processes and procedures in place to protect your personal information. However, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorised third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information.

What are your rights?
Depending on where you are located geographically, the applicable privacy law may mean you have certain rights regarding your personal information.

How do you exercise your rights?
The easiest way to exercise your rights is by visiting https://www.labmanautomation.com/privacy, or by contacting us. We will consider and act upon any request in accordance with applicable data protection laws.

Want to learn more about what we do with any information we collect?

What information do we collect?
How do we process your information?
What legal bases do we rely on to process your personal information?
When and with whom do we share your personal information?
Use of cookies, local storage and tracking technologies
How long do we keep your information?
How do we keep your information safe?
Do we collect information from minors?
What are your privacy rights?
Controls for do-not-track features
Do United States residents have specific privacy rights?
Do other regions have specific privacy rights?
Do we make updates to this notice?
How can you contact us about this notice?
How can you review, update, or delete the data we collect from you?

What information do we collect?

Personal information you disclose to us

In Short
We collect personal information that you provide to us.

We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us.

Personal Information Provided by You
The personal information that we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use. The personal information we collect may include the following:

names
phone numbers
email addresses
job titles
contact preferences

Sensitive Information
We do not process sensitive information.

All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.

Information automatically collected

In Short
Some information is collected automatically when you visit our Services.

We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes.

The information we collect includes:

Log and Usage Data
Log and usage data is service-related, diagnostic, usage, and performance information our servers automatically collect when you access or use our Services and which we record in log files. Depending on how you interact with us, this log data may include your IP address, device information, browser type, and settings and information about your activity in the Services (such as the date/time stamps associated with your usage, pages and files viewed, searches, and other actions you take such as which features you use), device event information (such as system activity, error reports (sometimes called ‘crash dumps’), and hardware settings).
Device Data
We collect device data such as information about your computer, phone, tablet, or other device you use to access the Services. Depending on the device used, this device data may include information such as your IP address (or proxy server), device and application identification numbers, location, browser type, hardware model, Internet service provider and/or mobile carrier, operating system, and system configuration information.
Use of Cookies and Storage Technologies
We use cookies and similar technologies (such as local storage) on our website to collect and store information. This includes UTM parameters ((short for Urchin Tracking Module parameters) are tags added to URLs to help track the performance of online marketing campaigns by identifying where website traffic comes from — such as the source, medium, or campaign name), and the first URL you visit, which help us understand how users reach and interact with our site. This information may be stored temporarily in your browser’s local storage.

In compliance with the Privacy and Electronic Communications Regulations (PECR), we ask for your consent before placing or accessing any non-essential storage mechanisms. You may manage or withdraw your consent at any time through our cookie banner settings.

Where consent is declined, we will delete all non-essential data stored in your browser, except cookie preference data which is technically required and exempt from consent.

2. How do we process your information?

In Short:
We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent.

We process your personal information for a variety of reasons, depending on how you interact with our Services, including:

To deliver and facilitate delivery of services to the user
We may process your information to provide you with the requested service.
To respond to user inquiries/offer support to users
We may process your information to respond to your inquiries and solve any potential issues you might have with the requested service.
To send administrative information to you.
We may process your information to send you details about our products and services, changes to our terms and policies, and other similar information.
To fulfil and manage your orders.
We may process your information to fulfil and manage your orders, payments, returns, and exchanges made through the Services.
To enable user-to-user communications.
We may process your information if you choose to use any of our offerings that allow for communication with another user.
To request feedback.
We may process your information when necessary to request feedback and to contact you about your use of our Services.
To send you marketing and promotional communications.
We may process the personal information you send to us for our marketing purposes, if this is in accordance with your marketing preferences. You can opt out of our marketing emails at any time. Marketing emails may include tracking pixels or unique URLs that allow us to understand whether our emails are opened and which links are clicked. These technologies fall under PECR and are only used in accordance with your consent preferences. We use SendGrid as our email delivery platform. This means that personal data such as your email address may be processed by SendGrid on our behalf for the purposes of delivering and tracking email communications. We also use Salesforce to store and manage contact and form submission data. Both SendGrid and Salesforce act as data processors on our behalf, processing your personal data strictly under our instructions.
To deliver targeted advertising to you.
We may process your information to develop and display personalised content and advertising tailored to your interests, location, and more.
To protect our Services.
We may process your information as part of our efforts to keep our Services safe and secure, including fraud monitoring and prevention.
To identify usage trends.
We may process information about how you use our Services to better understand how they are being used so we can improve them.
To determine the effectiveness of our marketing and promotional campaigns.
We may process your information to better understand how to provide marketing and promotional campaigns that are most relevant to you.
To save or protect an individual’s vital interest.
We may process your information when necessary to save or protect an individual’s vital interest, such as to prevent harm.

3. What legal bases do we rely on to process your personal information?

In Short
We only process your personal information when we believe it is necessary and we have a valid legal reason (i.e. legal basis) to do so under applicable law, like with your consent, to comply with laws, to provide you with services to enter into or fulfil our contractual obligations, to protect your rights, or to fulfil our legitimate business interests.

If you are located in the EU or UK, this section applies to you.
The General Data Protection Regulation (GDPR) and UK GDPR require us to explain the valid legal bases we rely on in order to process your personal information. As such, we may rely on the following legal bases to process your personal information:

Consent
We may process your information if you have given us permission (i.e. consent) to use your personal information for a specific purpose. You can withdraw your consent at any time. Learn more about withdrawing your consent.
Performance of a Contract
We may process your personal information when we believe it is necessary to fulfil our contractual obligations to you, including providing our Services or at your request prior to entering into a contract with you.
Legitimate Interests
We may process your information when we believe it is reasonably necessary to achieve our legitimate business interests and those interests do not outweigh your interests and fundamental rights and freedoms. For example, we may process your personal information for some of the purposes described in order to:
Send users information about special offers and discounts on our products and services.
Develop and display personalised and relevant advertising content for our users.
Analyse how our Services are used so we can improve them to engage and retain users.
Support our marketing activities.
Diagnose problems and/or prevent fraudulent activities.
Understand how our users use our products and services so we can improve user experience.
Legal Obligations
We may process your information where we believe it is necessary for compliance with our legal obligations, such as to cooperate with a law enforcement body or regulatory agency, exercise or defend our legal rights, or disclose your information as evidence in litigation in which we are involved.
Vital Interests
We may process your information where we believe it is necessary to protect your vital interests or the vital interests of a third party, such as situations involving potential threats to the safety of any person.

In legal terms, we are generally the ‘data controller’ under European data protection laws of the personal information described in this privacy policy, since we determine the means and/or purposes of the data processing we perform. This privacy policy does not apply to the personal information we process as a ‘data processor’ on behalf of our customers. In those situations, the customer that we provide services to and with whom we have entered into a data processing agreement is the ‘data controller’ responsible for your personal information, and we merely process your information on their behalf in accordance with your instructions. If you want to know more about our customers’ privacy practices, you should read their privacy policies and direct any questions you have to them.

If you are located in Canada, this section applies to you.
We may process your information if you have given us specific permission (i.e. express consent) to use your personal information for a specific purpose, or in situations where your permission can be inferred (i.e. implied consent). You can withdraw your consent at any time.

In some exceptional cases, we may be legally permitted under applicable law to process your information without your consent, including, for example:

If collection is clearly in the interests of an individual and consent cannot be obtained in a timely way.
For investigations and fraud detection and prevention.
For business transactions provided certain conditions are met.
If it is contained in a witness statement and the collection is necessary to assess, process, or settle an insurance claim.
For identifying injured, ill, or deceased persons and communicating with next of kin.
If we have reasonable grounds to believe an individual has been, is, or may be victim of financial abuse.
If it is reasonable to expect collection and use with consent would compromise the availability or the accuracy of the information and the collection is reasonable for purposes related to investigating a breach of an agreement or a contravention of the laws of Canada or a province.
If disclosure is required to comply with a subpoena, warrant, court order, or rules of the court relating to the production of records.
If it was produced by an individual in the course of their employment, business, or profession and the collection is consistent with the purposes for which the information was produced.
If the collection is solely for journalistic, artistic, or literary purposes.
If the information is publicly available and is specified by the regulations.

4. When and with whom do we share your personal information?

In Short
We may share information in specific situations described in this section and/or with the following third parties.

We may need to share your personal information in the following situations:

Business Transfers
We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
Third-party Processors

We use third-party service providers (“processors”) to help us deliver our services. These processors only act under our instructions and are not permitted to use your data for their own purposes. The key processors we use are:
• SendGrid (email delivery and analytics)
• Salesforce (CRM and contact data management)

We have agreements in place with all our processors to ensure your data is protected in accordance with applicable data protection laws, including the UK GDPR.

5. Use of cookies, local storage and tracking technologies

In Short
We use cookies and similar technologies (such as local storage and tracking pixels) on our website and in our communications. Some of these technologies are essential for the operation of our services, while others help us understand user behaviour for analytics and marketing purposes. We request your consent before using non-essential technologies in compliance with the Privacy and Electronic Communications Regulations (PECR) and UK GDPR. Some links in our emails may include parameters (such as UTM codes) to track the effectiveness of campaigns. This data may be associated with your profile if you have interacted with us previously or submitted a form, and is only used to improve our communications and offerings

What technologies do we use?

We may use the following technologies:
• Cookies – Small data files placed on your browser to help websites remember you.
• Local Storage – Used to temporarily store data such as UTM parameters (e.g., where you came from) and the first URL visited.
• Tracking Pixels – Small images embedded in emails (e.g., via SendGrid) that help us understand if an email has been opened or a link has been clicked.

Why do we use them?

We use these technologies for the following purposes:
• Essential functionality (e.g. remembering your cookie consent choices)
• Analytics and performance monitoring (e.g. tracking how users interact with our site)
• Marketing and communication optimisation (e.g. email open/click rates)

Consent and control

You have the right to choose whether or not to accept cookies and other tracking technologies. When you visit our website, we present a cookie banner to allow you to accept or decline non-essential technologies. If you decline, all non-essential data in your browser (such as UTM parameters stored in local storage) will be deleted automatically, and only essential cookies (e.g. those required to store your preferences) will be retained.

You can also change your cookie preferences at any time by revisiting the cookie settings banner on our website.

Third-party processors

Some of these technologies involve the use of third-party services, which act as data processors on our behalf:
• SendGrid – Used to send email communications and includes tracking pixels to record delivery and engagement metrics.
• Salesforce – Used to store and manage data submitted via our website forms.

These processors act solely under our instructions and are contractually bound to protect your personal data in compliance with applicable laws.

6. How long do we keep your information?

In Short
We keep your information for as long as necessary to fulfil the purposes outlined in this privacy policy unless otherwise required by law.

We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy policy, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements).

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

7. How do we keep your information safe?

In Short
We aim to protect your personal information through a system of organisational and technical security measures.

We have implemented appropriate and reasonable technical and organisational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorised third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment.

8. Do we collect information from minors?

In Short
We do not knowingly collect data from or market to children under 18 years of age.

We do not knowingly solicit data from or market to children under 18 years of age. By using the Services, you represent that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependent’s use of the Services. If we learn that personal information from users less than 18 years of age has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records. If you become aware of any data we may have collected from children under age 18, please contact us at [email protected].

9. What are your privacy rights?

In Short
In some regions, such as the European Economic Area (EEA), United Kingdom (UK), Switzerland, and Canada, you have rights that allow you greater access to and control over your personal information. You may review, change, or terminate your account at any time.

In some regions (like the EEA, UK, Switzerland, and Canada), you have certain rights under applicable data protection laws. These may include the right (i) to request access and obtain a copy of your personal information, (ii) to request rectification or erasure; (iii) to restrict the processing of your personal information; (iv) if applicable, to data portability; and (v) not to be subject to automated decision- making. In certain circumstances, you may also have the right to object to the processing of your personal information. You can make such a request by contacting us by using the contact details provided in the section How can you contact us about this notice? below.

We will consider and act upon any request in accordance with applicable data protection laws.

If you are located in the EEA or UK and you believe we are unlawfully processing your personal information, you also have the right to complain to your Member State data protection authority or UK data protection authority.

If you are located in Switzerland, you may contact the Federal Data Protection and Information Commissioner.

Withdrawing your consent
If we are relying on your consent to process your personal information, which may be express and/or implied consent depending on the applicable law, you have the right to withdraw your consent at any time. You can withdraw your consent at any time by contacting us by using the contact details provided in the section How can you contact us about this notice? below.

However, please note that this will not affect the lawfulness of the processing before its withdrawal nor, when applicable law allows, will it affect the processing of your personal information conducted in reliance on lawful processing grounds other than consent.

Opting out of marketing and promotional communications
You can unsubscribe from our marketing and promotional communications at any time by clicking on the unsubscribe link in the emails that we send, or by contacting us using the details provided in the section How can you contact us about this notice? below. You will then be removed from the marketing lists. However, we may still communicate with you — for example, to send you service-related messages that are necessary for the administration and use of your account, to respond to service requests, or for other non-marketing purposes.

If you have questions or comments about your privacy rights, you may email us at [email protected].

10. Controls for do-not-track features

Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track (‘DNT’) feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage no uniform technology standard for recognising and implementing DNT signals has been finalised. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this privacy policy.

11. Do United States residents have specific privacy rights?

In Short
You may have additional rights based on the country you reside in.

Australia and New Zealand
We collect and process your personal information under the obligations and conditions set by Australia’s Privacy Act 1988 and New Zealand’s Privacy Act 2020 (Privacy Act).

This privacy policy satisfies the notice requirements defined in both Privacy Acts, in particular: what personal information we collect from you, from which sources, for which purposes, and other recipients of your personal information.

If you do not wish to provide the personal information necessary to fulfil their applicable purpose, it may affect our ability to provide our services, in particular:

offer you the products or services that you want
respond to or help with your requests

At any time, you have the right to request access to or correction of your personal information. You can make such a request by contacting us by using the contact details provided in the section How can you review, update, or delete the data we collect from you?

We may use cookies, local storage, and email tracking technologies (such as tracking pixels) in our services and marketing communications. These technologies may collect or infer information about your interaction with our services. You have the right to manage these technologies via our cookie preferences tool.

If you believe we are unlawfully processing your personal information, you have the right to submit a complaint about a breach of the Australian Privacy Principles to the Office of the Australian Information Commissioner and a breach of New Zealand’s Privacy Principles to the Office of New Zealand Privacy Commissioner.

12. Do other regions have specific privacy rights?

In Short
You may have additional rights based on the country you reside in.

If you do not wish to provide the personal information necessary to fulfil their applicable purpose, it may affect our ability to provide our services, in particular:

offer you the products or services that you want
respond to or help with your requests

13. Do we make updates to this notice?

In Short
Yes, we will update this notice as necessary to stay compliant with relevant laws.

We may update this privacy policy from time to time. The updated version will be indicated by an updated ‘Revised’ date and the updated version will be effective as soon as it is accessible. If we make material changes to this privacy policy, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this privacy policy frequently to be informed of how we are protecting your information.

14.How can you contact us about this notice?

If you have questions or comments about this notice, you may contact our Data Protection Officer (DPO), Paul Chilton, by email at [email protected] , by phone at 01642710580, or contact us by post at:

Labman Automation Ltd.
c/o Paul Chilton
Seamer Hill, Seamer
Stokesley,
North Yorkshire
TS9 5NQ
England

If you are a resident in the European Economic Area or Switzerland, we are the ‘data controller’ of your personal information. We have appointed Paul Chilton to be our representative in the EEA and Switzerland. You can contact them directly regarding our processing of your information, by email at [email protected], by visiting https://www.labmanautomation.com/contact, by phone at 01642710580, or by post to:

Labman Automation Ltd.
Seamer Hill, Seamer
Stokesley,
North Yorkshire
TS9 5NQ
England

If you are a resident in the United Kingdom, we are the ‘data controller’ of your personal information. We have appointed Paul Chilton to be our representative in the UK. You can contact them directly regarding our processing of your information, by email at [email protected], by visiting https://www.labmanautomation.com/contact, by phone at 01642710580, or by post to: